Are you struggling to find the clicks on Google searches or from the Ads or from a blog post, then you must try the secret of high conversion rates to increase your CTR? This method will surely increase your organic clicks and generate sales. If you are a blogger then you must use these techniques.
There are several ways to increase the click-through rate (CTR) for a website or online ad:
Use compelling headlines and ad copy that clearly communicates the value of your product or service.
Optimize the placement of your ads for maximum visibility and relevance to the audience.
Use visuals, such as images or videos, to make your ads more engaging and attention-grabbing.
Test different versions of your ads to see which performs the best and make adjustments accordingly.
Use targeting techniques such as retargeting and remarketing, to reach people who have already shown an interest in your products or services.
Use A/B testing to optimize your landing page and increase your conversion rate.
Use a clear call to action (CTA) in your ad, such as "Learn More" or "Sign Up" to encourage clicks.
Use ad formats that fit your audience and message, such as video, display, and native ads.
Keep your ad creative fresh and update frequently to avoid ad fatigue.
Track and analyze your data to understand the performance of your ads and make data-driven decisions for optimization.
Get a look at these 135 High CR Keywords
Headline Type | Formula | Example | Aggressiveness | Category |
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Pro-Innovation Bias | New concept in [prospect hot topic]. | New concept in weight control | 1 | Announcement |
| Announcing the new [describe the latest |
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| version of your product or service] that |
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| [describe a benefit of your product or | Announcing the new pocket sized battery |
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Announcing the New Product that Benefit | service]. | pack that also powers your laptop. | 2 | Announcement |
| New [product or service] gets you [benefit | New wireless charger gets you a full |
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New Product Gets You Benefit | your prospect values]. | charge in 45 minutes. | 2 | Announcement |
| Breaking: [Story] has seen [percentage] | Breaking: GDRP Compliance has seen |
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The News | [increase/decrease] in [Topic] | 37% increase in website form fills. | 2 | Announcement |
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| John Cena And His Giant Hands Playing |
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The WTF | [An Odd or Funny Claim] | With A Tiny Tortoise | 3 | Announcement |
| No/Yes, You [Pre-Empt Objection] to | No, You Don't Have to Count Calories to |
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The Objection Pre-emptive | [Achieve Desired Result] | Lose Weight | 4 | Announcement |
Quoted Conversation | "I'm tired of being [adjective]" | I'm tired of being Awkward" | 5 | Announcement |
| It Will Only Take [Time] minutes to Get to | It will only take you 10 minutes to learn how |
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It Will Only Take This Time | [result your prospects want]. | to be more productive in life. | 2 | Barter |
| Give me [short period of time] - and I'll give | Give me 5 days - and I'll give you the |
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| you the secret to [result your prospects | secret to optimizing your facebook ads |
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Give Me This for That | want]. | campaign | 4 | Barter |
You Do This - We Do the Rest | You [take a simple action] - we do the rest. | You pitch us your start-up - we do the rest. | 4 | Barter |
| We are looking for [group of people] to | We are looking for patients to take a |
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Limited Spot | [Solution]. Only [Number] spots available. | survey. Only 20 spots available | 4 | FOMO |
| If you don't [action you want prospects to | If you're out of the ICO market now, you'll |
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FOMO Hate | take] now, you'll have yourself later. | hate yourself later. | 5 | FOMO |
| It’s a shame for you not to achieve [a goal |
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| you can help prospects achieve] when | It’s a shame for you not to achieve 100k |
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It's a Shame For You Not to Achieve Goal When Other | [describe people like your prospects] do it so | website visitors when online magazines do |
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Prospects Do it Easily | easily. | it so easily. | 5 | FOMO |
The Urgency | [Action] NOW! | Fix Your Conversion Rate NOW | 5 | FOMO |
| How [desirable benefit] came to [customer | How non stop start-up applications came to |
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How Benefit Came to Testimonial | name]. | Y Combinator. | 1 | How to |
| How to achieve [desired achievement you | How to achieve productive teamwork at |
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How to Achieve Result | can help your prospect attain]. | your tech start-up. | 1 | How to |
| How to be a successful [Verb], in under [pick | How To Be a Successful Blogger in under |
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How To Be Successful In X Number of Moves | a desirable number of moves] | 12 easy moves | 1 | How to |
| How to obtain [benefit] in [surprisingly | How to obtain app downloads in the US for |
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How to Benefit Convenient Way | appealing or affordable way]. | less than a dollar each. | 2 | How to |
| How to [describe typically time consuming |
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| activity] in [describe surprisingly short |
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| amount of time you can help your prospect | How to build a Facebook chatbot in 1 hour |
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How to Consuming Activity in Short Time | do the activity in]. | or less. | 2 | How to |
| How to receive a [benefit that most people |
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| thought they couldn't receive under their | How to receive a high ticket client even if |
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How to Receive a Benefit | present circumstances]. | you're an early stage start-up. | 2 | How to |
| How to win [desirable result your prospects |
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How to win XYZ | want]. | How to win friends and influence people | 2 | How to |
| How to [Achieve Desired Outcome] Like |
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The Celebrity | [Celebrity] | How to Sing Like Adele | 2 | How to |
Table No 2
Headline Type | Formula | Example | Aggressiveness | Category |
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Pro-Innovation Bias | New concept in [prospect hot topic]. | New concept in weight control | 1 | Announcement |
| Announcing the new [describe the latest |
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| version of your product or service] that |
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| [describe a benefit of your product or | Announcing the new pocket sized battery |
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Announcing the New Product that Benefit | service]. | pack that also powers your laptop. | 2 | Announcement |
| New [product or service] gets you [benefit | New wireless charger gets you a full |
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New Product Gets You Benefit | your prospect values]. | charge in 45 minutes. | 2 | Announcement |
| Breaking: [Story] has seen [percentage] | Breaking: GDRP Compliance has seen |
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The News | [increase/decrease] in [Topic] | 37% increase in website form fills. | 2 | Announcement |
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| John Cena And His Giant Hands Playing |
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The WTF | [An Odd or Funny Claim] | With A Tiny Tortoise | 3 | Announcement |
| No/Yes, You [Pre-Empt Objection] to | No, You Don't Have to Count Calories to |
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The Objection Pre-emptive | [Achieve Desired Result] | Lose Weight | 4 | Announcement |
Quoted Conversation | "I'm tired of being [adjective]" | I'm tired of being Awkward" | 5 | Announcement |
| It Will Only Take [Time] minutes to Get to | It will only take you 10 minutes to learn how |
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It Will Only Take This Time | [result your prospects want]. | to be more productive in life. | 2 | Barter |
| Give me [short period of time] - and I'll give | Give me 5 days - and I'll give you the |
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| you the secret to [result your prospects | secret to optimizing your facebook ads |
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Give Me This for That | want]. | campaign | 4 | Barter |
You Do This - We Do the Rest | You [take a simple action] - we do the rest. | You pitch us your start-up - we do the rest. | 4 | Barter |
| We are looking for [group of people] to | We are looking for patients to take a |
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Limited Spot | [Solution]. Only [Number] spots available. | survey. Only 20 spots available | 4 | FOMO |
| If you don't [action you want prospects to | If you're out of the ICO market now, you'll |
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FOMO Hate | take] now, you'll have yourself later. | hate yourself later. | 5 | FOMO |
| It’s a shame for you not to achieve [a goal |
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| you can help prospects achieve] when | It’s a shame for you not to achieve 100k |
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It's a Shame For You Not to Achieve Goal When Other | [describe people like your prospects] do it so | website visitors when online magazines do |
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Prospects Do it Easily | easily. | it so easily. | 5 | FOMO |
The Urgency | [Action] NOW! | Fix Your Conversion Rate NOW | 5 | FOMO |
| How [desirable benefit] came to [customer | How non stop start-up applications came to |
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How Benefit Came to Testimonial | name]. | Y Combinator. | 1 | How to |
| How to achieve [desired achievement you | How to achieve productive teamwork at |
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How to Achieve Result | can help your prospect attain]. | your tech start-up. | 1 | How to |
| How to be a successful [Verb], in under [pick | How To Be a Successful Blogger in under |
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How To Be Successful In X Number of Moves | a desirable number of moves] | 12 easy moves | 1 | How to |
| How to obtain [benefit] in [surprisingly | How to obtain app downloads in the US for |
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How to Benefit Convenient Way | appealing or affordable way]. | less than a dollar each. | 2 | How to |
| How to [describe typically time consuming |
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| activity] in [describe surprisingly short |
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| amount of time you can help your prospect | How to build a Facebook chatbot in 1 hour |
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How to Consuming Activity in Short Time | do the activity in]. | or less. | 2 | How to |
| How to receive a [benefit that most people |
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| thought they couldn't receive under their | How to receive a high ticket client even if |
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How to Receive a Benefit | present circumstances]. | you're an early stage start-up. | 2 | How to |
| How to win [desirable result your prospects |
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How to win XYZ | want]. | How to win friends and influence people | 2 | How to |
| How to [Achieve Desired Outcome] Like |
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The Celebrity | [Celebrity] | How to Sing Like Adele | 2 | How to |
Table No 3
| Reminder: Your [Problem] is not a reflection | Reminder: Your Weight is Not a Reflection |
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The Reminder | of your [Truth] | of Your Health | 2 | informative |
| The Desire of [desirable result] built into | The desire of team management built into |
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The Desire of into Answer | [solution] | one platform | 2 | informative |
| To [prospects] who want [describe the |
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| product's dream that you can help them | To CTO's who want instant updates on |
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To Those Who Want Results | realize.] | their tech bugs. | 2 | Informative |
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| This Cheat Sheet Will Help You Master |
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| This Cheat Sheet Will Help You [Solution 1] | Microsoft Office and Save You Valuable |
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Get Cheat Sheet | and [Solution 2] | Time. | 2 | Informative |
| Take your first step to [What they want]. | Take your first step to a more happy you. |
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First Step | [Calm Solution] | Meet other singles online. | 2 | Informative |
| Save time [something very time consuming | Let Us Save You Time on Your Tax |
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Save Time | that your prospect can do for them] | Returns. | 2 | Informative |
| Build a [result your prospects want] you can | Build a remote tech team you can be proud |
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Be Proud | be proud of. | of. | 3 | Informative |
| How [product] helps achieve [product’s |
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How Product Helps Achieve | desired beneficial result]. | How Pipedrive helps increase sales. | 3 | Informative |
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| Little known ways to increase Facebook |
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Little Known Ways | Little known ways to [benefit you provide] | followers. | 3 | Informative |
| Now you can have [appealing description of |
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| what you offer] in [the most appealing | Now you can have unlimited leads on |
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Now You Can Have Result in Favorable Circumstance | circumstances imaginable]. | autopilot. | 3 | Informative |
| Avoid these [Number] mistakes when you | Avoid these 5 beginner mistakes when you |
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Relatable Mistake | [result your prospects want]. | start your B2B lead generation. | 3 | Informative |
| The lazy man's way to [result your prospects | The lazy man’s way to a bigger personal |
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The Lazy Man's | want]. | brand. | 3 | informative |
| [Promise of What Your Business/Content | We Can Help You Boost Your Traffic By |
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The Promise | Will Do] | 20% | 3 | informative |
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| The secret of making women like you |
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The Secret of | The secret of making [desirable result]. | more. | 3 | informative |
| These/Find Out Which [Thing] Could/Will | These 6 Foods Could Help You Lose 15 |
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The Teaser | [Desired Outcome] | Pounds | 3 | informative |
| The Ultimate Guide to [Achieve a Desired | The Ultimate Guide to Eating Healthy on a |
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The Ultimate Guide | Outcome] | Budget | 3 | informative |
| You can laugh at [big problem or frustration | You can laugh at Snapchat's basic |
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You Can Laugh at Other Prospects | your prospects have] if you follow this plan. | analytics if you follow this plan. | 3 | Informative |
| You’ll never do [an undesirable activity that |
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| you can help the prospect avoid doing |
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You'll Never Do Annoying Activity | again]. | You'll never do cold calls again. | 3 | Informative |
| [Percentage] more [group of people] trust | 30% more digital marketers trust video |
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Trusted By X | [Topic 1] over [Topic 2] | content over written content | 3 | Informative |
| Discover How to [Topic] with an [Solution] in | Discover How To Start Up an Online Shop |
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Discover How | Less than [Time] minutes. | With Shopify in Less Than 30 Minutes. | 3 | Informative |
| Own a [something normally expensive] for | Own an apartment in San Francisco for |
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Own a Expensive for Only Cheap | only [a surprisingly low price]. | only $2,000 per month. | 4 | Informative |
The Fortune Teller | [A Claim as if You Know the Future] | You Won't Be Able to Lose Weight in 2016. | 4 | informative |
Table No 4
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| People Called This Mom An "Exhibitionist" |
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| After She Took A Breastfeeding Pic With |
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The Hot Button | [Controversial Claim or Story] After [Incident] | Santa | 4 | informative |
| The wrong way and the right way to do | The wrong way and the right way to do cold |
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The Wrong Way and Right Way to Relatable Situation | [something directly related to your business]. | calls. | 4 | Informative |
| Thousands now [result you sell] who never | Thousands now work remotely who never |
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Thousands Now | thought they could. | thought they could. | 4 | Informative |
| You don't have to be rich to [desirable result | You don't have to be rich to retire on a |
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You Don't Have to Be Rich | for your prospects]. | guaranteed income for life. | 4 | Informative |
| Thousands of [group of people] can't be |
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1000's of People Can't Be Wrong | wrong. | Thousands of founders can't be wrong. | 4 | Informative |
| Calling All [group of people] we are |
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Calling All | [common call to action] | Calling All Techies. We are Hiring! | 4 | Informative |
| A Powerful Guide [desire on a trending | A Powerful Guide to Growth that Every |
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A Powerful Guide | topic] Should Read. | Start-up Business Should Read. | 4 | Informative |
| Acquire a [benefit] in a surprisingly short | Acquire a high ticket client in a surprisingly |
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Acquire a Benefit Quickly with New Method | period of time with new method. | short period of time with new method. | 5 | Informative |
| The most [adjective to describe customer |
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| pain point] you've ever tried/worn/tested, or | The most effective way to generate leads |
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Most X or Your Money Back | your money back. | you’ve ever tried, or your money back. | 5 | Informative |
The Command | [Strong Command | Stop Selling Out | 5 | informative |
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| Warning! Are You Eating This Food That |
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The Fearmonger | Warning! Are You [Something Undesirable]? | Could Kill You? | 5 | informative |
The Rally Cry | Let's [Action] [Verb] [A Call to Arms]! | Let’s Stop Eating This Poisonous Food! | 5 | informative |
| [Dramatic Statement] whether you believe it | Law of Attraction Works Whether You |
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Believe This Works | or not. | Believe it or Not. | 5 | Inormative |
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| The Unusual job benefits that keep |
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| The unusual [Topic] that keep [Targeted | employees happy - which one would |
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The Unusual Suspects. Which one are you? | Group] happy? | appeal to you? | 1 | Question |
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| Quiz: Which Harry Potter Character Are |
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The Quiz | Quiz: [Which/What/How] [Quiz Topic]? | You? | 1 | Question |
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| Can You Find The Problem With This |
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The Trivia | Can You [Find/Spot/Answer/etc] | Photo? | 1 | Question |
| What's new in [desirable result for your |
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What's New | prospects]. | What’s new in automated lead generation? | 1 | Question |
| [A Quote From/Summary of a Testimonial |
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How X Changed Outcome | About Outcome] | How SumoMe Changed My Business | 1 | Question |
| How [prospects] can achieve [desirable | How SaaS founders can achieve |
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How to Benefit this Year | benefit] this year. | exponential user growth this year. | 2 | Question |
How to Get Overcome of Problem | How to overcome [problem you can solve]. | How to overcome procrastinations. | 2 | Question |
The Comparison | Are You More Like [X] or [X]? | Are You More Like a Tiger or a Lion? | 2 | Question |
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| What You Should Know About Your Roth |
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The Ignorance Avoidance | What You Should Know About [Topic] | IRA | 2 | Question |
Table No 5
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| Why You're Not Getting Traffic to Your |
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The Solutions | Why [Problem] and [How To Solve It] | Website [And What to Do About It] | 2 | Question |
| What everybody ought to know about | What everybody ought to know about |
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What Everybody Ought to Know | [business name]. | Google for Entrepreneurs. | 2 | Question |
What Are Your Competitors Doing | What are [Demonstrate why your prospect is | What is Apple Doing Differently to |
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better than its competitor] | Everyone Else in the Tech Phone Market? | 2 | Question | |
| Run your [Desired achievement prospect | Run your Facebook ads on autopilot and |
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No-stress | can attain] and save the stress | save the stress | 2 | Question |
| Are you embarrassed by [problem you can |
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Are You Embarrassed by Problem | solve for your prospects]? | Are you embarrassed by small user base? | 3 | Question |
| How to defeat a [feared enemy of your | How to defeat a cheaper competitor to your |
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How to Defeat Enemy | prospects]. | SaaS company. | 3 | Question |
| How to reduce or eliminate [describe a | How to reduce sales calls with unqualified |
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How to Eliminate Problem | pressing problem your prospect have]. | prospects. | 3 | Question |
| Change your [problem], by first changing | Change your life path, by first changing |
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How to Change your Problem | your [solution]. | your friends. | 3 | Question |
| Should you do [something the prospect has |
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Should You Do Relatable Activity? | probably been thinking about doing]? | Should you run Facebook Ads? | 3 | Question |
The Explainer | Why [Thing] [Outcome] | Why Spirulina Makes You Smarter | 3 | Question |
| Want to be [beneficial condition you can | Want to be overwhelmed with warm sales |
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Want to Be Result? | provide for your prospect]? | leads? | 3 | Question |
Who Else | Who else wants [result you sell]? | Who else wants to look like a movie star? | 3 | Question |
| Why some [prospects] almost always | Why some musicians almost always play in |
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Why some almost always win | [desirable result your prospects want]. | tune and on time. | 3 | Question |
| Want more [Topic] Start [Claim a quick way | Want More Instagram Followers? Start |
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The Instant Result | to get a desired result]. Here's How | connecting with influencers. Here's How. | 3 | Question |
| Are you prepared to [verb describing benefit] |
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| from [situation you can help prospect take | Are you prepared to profit from an |
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Are You Prepared to Benefit From Service? | advantage of]? | increased sales pipeline? | 4 | Question |
| Does your [Topic] show these [Number] | Does your life show these 5 signs of |
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Do You Recognize Problem? | signs of [Bad outcome] | despair | 4 | Question |
| How [product name] produces a [desirable | How Spotify creates instant productivity for |
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| result] for reasons that every [target | reasons that every hiring manager will |
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How We Get Results for Relatable Reason | customer] will understand. | understand. | 4 | Question |
| [Audience]! Are You [Undesirable/Desirable | Bloggers! Are You Leaving Traffic on the |
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The Audience | Outcome]? | Table? | 4 | Question |
| How [A Seemingly Inconsequential Action] | How Your Morning Coffee Can Lead to |
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The How/Result | Can [Undesirable Result] | Heart Disease | 4 | Question |
The Outrageous | [Outrageous/Controversial Claim] | Why Canadians Are Actually Evil | 4 | Question |
| [Claim That Goes Against What Most |
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The Pattern Interruption | People Think is True | How Fruit Will Make You Fat | 4 | Question |
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| Are You Still Eating Dairy? Now you should |
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The Question | [Provocative Question] Now [Action] | stop | 4 | Question |
Table No 6
| How to do [Achieve a desired outcome in a |
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How to Do X Fast | short time frame fast] | How to Improve Your Posture Immediately. | 5 | Question |
| How We [Desired Result] by [Percentage] in | How We Boosted Our Traffic by 240% in 6 |
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The Results | [Timeframe] | Weeks | 1 | Statistical |
| The [Topic] over [Number] [Desired | The website with over 283,000 bookings, |
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The Social Proof | Outcome] | helping consumers find the cheapest flights | 1 | Statistical |
| [Person] Did [Unusual Action] [Timeframe]. | I Did Yoga Every Day for 6 Months. Here’s |
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The See What Happened | Here’s What Happened | What Happened | 3 | Statistical |
| [Percentage] of [group of people] No longer | 30% of highschool dropouts no longer trust |
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No Longer Trust | trust [Topic] | the government | 3 | Statistical |
| [Number of ways] to improve [relatable | 7 Inspiring Sales Call Tips to improve your |
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10 Inspiring Tips to Improve | prospect's problem] by [Percentage]. | teams closing percentage by 32% | 3 | Statistical |
| 13 sure fire roads, paths, ways to [benefit | 13 sure fire ways to stay energized in the |
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13 Ways to Benefit | you offer]. | morning. | 1 | Steps to |
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| 14 Nutritionists Share Their Favourite |
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The Expert Roundup | [Number] [Expert] Share [What] | Plant-Based Recipes | 1 | Steps to |
| [Number] Lessons we learned from [Topic]. | 7 Lessons We Learned from General |
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The Sidenote | [Side Note to Tease One of the Points] | Assembly [#2 is Our Favorite] | 1 | Steps to |
| The A to Z Road Map to Becoming a pro | The A to Z Road Map to Becoming a pro |
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The Roadmap | [Topic] | blogger. | 2 | Steps to |
| Keys to [benefit you offer prospects] for | Keys to a thriving social following for |
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Keys to Benefit for Prospect | [describe your prospects]. | bootstrapped start-ups. | 2 | Steps to |
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| 123 Ways to Get More Website Traffic: A |
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The Branded | [Headline Formula] [Unique Branding] | Sumo-Sized Guide | 2 | Steps to |
| [Number] Hacks to [Achieve Desired |
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The Hacks | Outcome] | 25 Hacks to Save More Money | 2 | Steps to |
| [Number] Lessons I Learned When/From |
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The Lessons Learned | [Experience] | 7 Lessons from General Assembly | 2 | Steps to |
| [Number] Little-Known Ways to [Desired | 15 Little-Known Ways to Actually Reach |
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The Little Known Methods | Outcome] | Your Goals This Year | 2 | Steps to |
| [Number] Proven [Actions/Ways] to [Achieve | 18 Proven Techniques to Build More |
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The Proven Methods | Desired Result] | Muscle in Less Time | 2 | Steps to |
| [Number] Secrets to [Achieve Desired |
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The Secrets | Outcome] | 7 Secrets to Becoming a Digital Nomad | 2 | Steps to |
| [Number or How to] Simple/Easy Ways to [ |
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The Silver Platter | Desired Outcome] | 14 Easy Ways to Save $100 This Month | 2 | Steps to |
| [Large Number] of Ways to [Achieve an | 28 Ideas for Content Upgrades To Grow |
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The Ultimate List | Outcome] | Your Email List | 2 | Steps to |
| [Number] predictions for [prospect hot topic |
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10 Predictions For | of the month/year] | 10 Top Bitcon Price Predictions for 2018. | 2 | Steps to |
| Five familiar [problems your prospects have] | Five familiar skin troubles - Which do you |
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Five familiar. Which one are you? | - Which do you you want to overcome? | want to overcome? | 3 | Steps to |
| [Number] Mistakes Most People Make | 11 Mistakes Most People Make When |
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The Mistakes | When/With [Common Action] | Washing Their Hair | 3 | Steps to |
Table No 7
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| 16 Reasons You're Fighting With Your |
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The Reasons | [Number] Reasons You're [Outcome] | Spouse | 3 | Steps to |
| [Number] Tips to Guarantee [Desired | 12 Tips to Build Your Followers By At Least |
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Tips to Build | Outcome] more traffic on [Platform] | 10% on Twitter. | 3 | Steps to |
| [Number of ways] to beat [relatable prospect |
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Listicle to Beat Relatable Problem | pain point]. | 10 ways to beat the high cost of living | 4 | Steps to |
| Why [group of people] are leaving |
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| [Painpoint] with [end with a conclusion and a | 7 Reasons Why Online Shopping is Better |
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Why choose X | strong winner] | Than In-store. | 4 | Steps to |
| Stop Wasting [Topic] - We have [Number] | Stop Wasting Time – We Have 5 Easy |
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| easy steps to [Describe a time sensitive | Steps to Automate Your Monthly Google |
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Stop Wasting | problem your prospect can help with] | Analytics Reporting. | 5 | Steps to |
Conclusion: I hope these free resources on the secret of high conversions rate can easily increase your ctr. Use these 135 keywords.